The designer... has a passion for doing something that fits somebody’s needs, but that is not just a simple fix. The designer has a dream that goes beyond what exists, rather than fixing what exists... the designer wants to create a solution that fits in a deeper situational or social sense.

David Kelley, Founder of IDEO

23 March 2008

Fair trade arts and crafts in Senegal

In summer 2007 I returned to Senegal to work for a fair trade arts and crafts company certified by IFAT (International Federation of Alternative Trade - www.ifat.org). IFAT certify fair trade organisations - FTOs rather than certyifying products or materials. It is difficult to certify arts and crafts as fair trade as often a variety of materials are used to make one product, and prices are subjective therfore cannot be fixed in the same way as for an agricultural product.

Artisan reworking old tin cans, Dakar


The 10 Standards of Fair Trade

IFAT prescribes 10 standards that Fair Trade organizations must follow in their day-to-day work and carries out continuous monitoring to ensure these standards are upheld:

Creating opportunities for economically disadvantaged producers
Fair Trade is a strategy for poverty alleviation and sustainable development. Its purpose is to create opportunities for producers who have been economically disadvantaged or marginalized by the conventional trading system.


Transparency and accountability
Fair Trade involves transparent management and commercial relations to deal fairly and respectfully with trading partners.


Capacity building
Fair Trade is a means to develop producers’ independence. Fair Trade relationships provide continuity, during which producers and their marketing organizations can improve their management skills and their access to new markets.


Promoting Fair Trade
Fair Trade Organizations raise awareness of Fair Trade and the possibility of greater justice in world trade. They provide their customers with information about the organization, the products, and in what conditions they are made. They use honest advertising and marketing techniques and aim for the highest standards in product quality and packing.


Payment of a fair price
A fair price in the regional or local context is one that has been agreed through dialogue and participation. It covers not only the costs of production but enables production which is socially just and environmentally sound. It provides fair pay to the producers and takes into account the principle of equal pay for equal work by women and men. Fair Traders ensure prompt payment to their partners and, whenever possible, help producers with access to pre-harvest or pre-production financing.


Gender Equity
Fair Trade means that women’s work is properly valued and rewarded. Women are always paid for their contribution to the production process and are empowered in their organizations.


Working conditions
Fair Trade means a safe and healthy working environment for producers. The participation of children (if any) does not adversely affect their well-being, security, educational requirements and need for play and conforms to the UN Convention on the Rights of the Child as well as the law and norms in the local context.


Child Labour
Fair Trade Organizations respect the UN Convention on the Rights of the Child, as well as local laws and social norms in order to ensure that the participation of children in production processes of fairly traded articles (if any) does not adversely affect their well-being, security, educational requirements and need for play. Organizations working directly with informally organised producers disclose the involvement of children in production.


The environment
Fair Trade actively encourages better environmental practices and the application of responsible methods of production.


Trade Relations
Fair Trade Organizations trade with concern for the social, economic and environmental well-being of marginalized small producers and do not maximise profit at their expense. They maintain long-term relationships based on solidarity, trust and mutual respect that contribute to the promotion and growth of Fair Trade. Whenever possible producers are assisted with access to pre-harvest or pre-production advance payment.

My work with the fair trade organisation Taftaf - which works with arts and crafts producers and sells online and wholesale internationally - involved completing the self-evaluation of fair trade practices for IFAT, and creative work such as photographing products and artisans at work, graphic design and web work.

Artisan making frames from reclaimed wood, Dakar

Trays made from reused food tins and drinks cans